Digital TV Ads

Digital TV Ads

The Digital TV Ads report is where you’ll see how your Digital TV ad campaigns are performing. 

*This report is only eligible for Marketing 360 Digital TV Ad customers. If you’re interested in running digital TV ads, please contact us using the contact information on this page to learn more.



Reading Your Digital TV Ads Report

On the top of your report, you will see four performance metrics. Click on a metric to show it within the graph, or hover over the information icon (ℹ ) to learn more about that metric. 

Screen_Shot_2022-04-13_at_4.21.33_PM.png

 



Filter by date

Use the date range filters at the top of the report to filter your report based on a specific time range. You may select a custom time range by clicking on individual dates, or use pre-set time ranges such as the last week, 30 days, 60 days, etc. 

The metrics on the top of the graph, as well as the Total Spend column below, will update based on the date range you’ve selected. 

Screen_Shot_2022-04-13_at_4.17.59_PM.png

 

Within the graph, you can hover over the line to see day-specific metrics:

Screen_Shot_2022-04-13_at_4.22.34_PM.png

 



Reporting Columns

The reporting table displays your campaign names, campaign types, campaign statuses, total spend, and budgets. 

Screen_Shot_2022-04-13_at_4.23.11_PM.png

The campaign status and budget will automatically update based on changes to your campaign. For example, if you re-enable a paused campaign, the campaign Status will go from “paused” to “active”. 

The Type of campaign will depend on what type of Digital TV ad campaign you are running. 

If you have any questions about your Ads report, reach out to your Ads Specialist for more information. 

 

    • Related Articles

    • How to Read Your Google Local Services Ads Report

      The Google Local Services Ads (LSA) report in Marketing 360® shows key ad performance data from any and all connected LSA accounts. The report has three main elements: Responsiveness, Leads, and Reviews. Read more to learn how to best utilize this ...
    • Ads Overview

      The Ads Overview page provides a high-level overview of your ad performance. Use this page to track the effectiveness of your ads and plan future decisions. By using the custom filters, you can dial into the specific stats you need and make plans ...
    • Ads Channels

      The Ads Channels page provides insights to the ad performance on each individual channel. Use this page to track the effectiveness of each of your different ads channels individually so you can see which channel provides the best results. When you ...
    • Adding Madwire® as a Manager of Your Google Ads Account

      Add Madwire® to your Google Ads account 1. In the Gmail inbox for the account you use to manage your Google Ads account, look for an email with the subject line You have a pending request to link your account to a Manager account. 2. Within the ...
    • Sync Ads Accounts to Marketing 360®

      On the Settings page on the Ads app, you can sync your third-party online advertising accounts to Marketing 360®. Ads Accounts In the Ads Accounts section, you will see a list of all ads accounts that have been connected to your Marketing 360® ...