*NOTE - Sending from a verified / authenticated email address is highly recommend. Please contact your Marketing Executive or CRM Adviser to get this setup. See below for details.

Manage your authentication with DKIM

DomainKeys Identified Mail (DKIM) is a way to authorize Email Service Providers (ESPs) to send email on your or your company's behalf. It allows a sender to take responsibility for their email, and is used to help separate legitimate email from spam and phishing campaigns.

To authenticate using DKIM, you will need to provide us:

  • your own domain name
  • access to your domain's DNS records

Once we have this information, we can setup your authentication. Please contact your Marketing Executive and/or CRM Adviser to get this put in place.  

Below are some answers to questions we're commonly asked about authentication. If you have a question we haven't addressed please contact us.

Why is this important?
Sending from a verified / authenticated email address reduces the number of emails that find their way to your customer's spam boxes and/or get flagged as phishing campaigns. Obviously things you want to avoid.  It's also insures you're following all the best practices for email marketing. 

My host doesn't allow me to modify my DNS, what should I do?
Some web and DNS hosts won't let you modify your DNS records yourself, however many will add authentication records for you. Contact your host to find out if they offer this service.

My web host doesn't support DKIM, do I have to switch to one that does?
Not necessarily. DNS records are usually hosted by the same company that hosts your site, but it doesn't have to be that way. It's possible to keep your webhost and change who provides your DNS records using services like DNS Made Easy, ZoneEdit and easyDNS.

Will all email sent through the selected domain be authenticated?
After following the instructions above, only emails sent through Email Marketing 360® using your chosen domain will be authenticated. Emails sent through other services that use the same domain will not be authenticated. If you opt to send email from an unauthenticated domain in Email Marketing 360®, your email will also not be authenticated.