Add a site title and tagline
In the Woo360 theme, if you want text to appear in the header layout instead of a logo, you set it in Customize > Header > Header logo.
Whether or not you use text in the header, you should add a site title and tagline in Customize > Settings > Site identity. This information is important because it appears in search results. The Site title field is good for a business or blog name, while the tagline is good for entering information such as location and a description of your site using keywords that will facilitate search.
See the Related Articles for details about site identity.