TikTok - How to Create a TikTok Business Profile, Give Marketing 360® Access & Link to Marketing 360® Social App

TikTok - How to Create a TikTok Business Profile, Give Marketing 360® Access & Link to Marketing 360® Social App

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Note: This support guide is intended for users working with the Marketing 360® Marketing team. Users of the Full Platform plan can visit our Social App Knowledge Base.

1. Create a TikTok Account

  1. Download the App: Get the TikTok app from the App Store (iPhone) or Google Play (Android).

  2. Open the App: Launch the TikTok application.

  3. Sign Up: Choose your preferred sign-up method (e.g., phone, email, or a third-party service like Facebook or Google), and follow the on-screen steps to create your account.

Note: Always ensure your email address and phone number are valid, as they are essential for both logging in and recovering your password if needed.


2. Convert TikTok Account to Business Account

Switching to a TikTok Business Account gives you access to commercial features, analytics, and promotional tools for marketing your brand or organization. You can complete this process from the mobile app or a web browser.


Method 1: Switching from the TikTok Mobile App

  1. Open the TikTok app and log in to your account.

  2. Tap Profile in the bottom right to go to your profile homepage.

  3. Tap the Menu icon (three horizontal lines ≡) in the top right.

  4. Tap Settings and privacy.

  5. Tap Account.

  6. Tap Switch to Business Account.

  7. Select a category that best describes your account.

  8. Tap Next to complete the process.


Method 2: Switching from the Web

  1. Go to https://www.tiktok.com/ and log in to your account.

  2. In the top right corner, hover over your profile icon.

  3. Click Settings.

  4. Toggle on Business Account at the bottom of the page.

  5. Select a category that best describes your account.

  6. Click Next to complete the process.


Use this link to share your TokTok page logins: https://madpush.net/
  1. After entering your credentials, click Generate Secure MadPush Link.
  2. Copy the link and share it with your Success Manager.

5. Set up TikTok TOTP

TOTP is the most secure and modern form of Two-Factor Authentication (2FA). It requires a second, temporary code for login, generated by an app every 30-60 seconds using a secret key. This method is highly resistant to hacking, unlike less secure SMS codes.

Activation Steps (Mobile App)

  1. Open the TikTok App on your mobile device and log in.

  2. Tap Profile in the bottom-right corner.

  3. Tap the Menu icon (≡) in the top-right corner, and select Settings and privacy.

  4. Tap Security & Permissions (or just Security).

  5. Tap 2-Step Verification.

  6. Select Verification Methods: You must select at least two methods.

    • Select Authenticator App.

    • Select a second method (e.g., Email or Phone if not already enabled).

  7. Tap Turn On.

  8. Follow the prompts to verify your identity for the second method (e.g., enter the code sent to your email or phone).

  9. Generate Setup Key: After the second method is set up, TikTok will display the setup screen for the Authenticator App. This screen will show a QR Code and a Key (the setup key).

  10. Action: Take a screenshot of this screen (with the QR code/Key visible).

  11. Crucial Step: Send the screenshot file to your Marketing Success Manager immediately.

  12. Wait for MSM Code: Do not exit the TikTok app. Keep this QR code/Key screen open. Wait for your Marketing Success Manager to confirm they have successfully added the code to their system. They will provide you with a one-time, 6-digit TOTP code.

  13. Finalize Setup: Once you have the code, switch back to the TikTok app (it should still be on the QR code screen) and tap Next.

  14. Enter the 6-digit TOTP code your manager provided, and tap Turn On or Done.

  15. A confirmation screen will appear. 2-Step Verification is now active.


Next Steps

Your Marketing Success Manager will confirm when the entire setup is complete and provide any final instructions. Remember to save your backup codes for both platforms in a secure, non-digital location (like a written note).


  1. Go to Add New Under Linked Accounts:

    • In your dashboard, navigate to the Linked Accounts section (usually found under Settings in the Social app).

    • Click the Add New tab, then select TikTok from the list of available platforms.

  2. Log In to TikTok:

    • You’ll be redirected to TikTok’s login screen.

    • Choose one of the available login options to access your TikTok account.

  3. Grant Access and Complete the Link:

    • Once successfully logged in, TikTok will automatically authorize the connection.

    • Your TikTok account will now be linked to your workspace, and you will be redirected back to your dashboard.